The UK’s popular, and probably populist, newspaper, The Sun, states, following a poll of its readers, that a fraction above 62% of them would vote Leave if there was a second referendum on Brexit. Quelle surprise, as they may say in Brussels.
Polls are silly and I don’t like them, so much so that I might respond to any in a mischievous and inconsistent way just to subvert them. Am I alone in this? Let’s take a poll….
Seriously, I wondered if any of our other esteemed papers had instigated their own agenda driven readers’ polls. I didn’t find any but stumbled across a YouGov analysis of different papers‘ typical reader. It was all pretty banal until I read,
“A Daily Mail reader enjoys eating cheese and tomato sandwiches…”
Now I’m not saying reverse logic can apply and that knowing your character traits can point you towards the appropriate newspaper but, really, is there any way I can pick up the Daily Mail knowing this?
In my world, sliced tomatoes have no business between two slices of bread anymore than say a sliced lemon does (by all means try one and let me know). But then with cheese?!
I know, I know, the pairing of Cheese and tomato, have history – but how on Earth did that happen?
As usual, answers on a postcard, please, as we used to say….